
Parcels of Info, An NDC Podcast
By NDC, Inc.


55. Bionix: First 100 Days of OneLight™ Illumination Platform
Ian Fardy and Chris Becker, President & CEO of Bionix, talk about the first 100 days after release of their innovative product OneLight™. The OneLight™ Illumination Platform connects Bionix® lighted tools through a single Rechargeable Light Source, supporting clear visualization and efficient in-office procedures.

54. Dr. Gary Hanley – ClensTech: Price, Quality & Service
Dr. Gary Hanley talks about ClensTech’s business approach that delivers on price, quality and service. ClensTech offers high-quality wound cleansing and skin care solutions, made in the USA in an FDA registered, ISO 13485 certified manufacturing facility. Their products are designed for physician offices and urgent care clinics.

53. Tori Robinson – Safetec: A Partner with A Purpose
Ian Fardy sits down with Tori Robinson, Creative & Brand Manager for Safetec, to talk about how Safetec leans into being "A Partner with A Purpose" and not just a supplier to the medical product distribution community.

52. "Distribution Works" – LIVE Podcast from NDC Exhibition 2025
Former PWH Chair Allison Therwhanger hosts a panel of prominent leaders as they explore real-world case studies on how businesses have successfully improved their operations, expanded their reach and increased profitability through strategic distribution practices. Don’t miss this episode to learn from real examples and take actionable insights back to your organization!

51. Surgence™ – Helping Healthcare
Ian Fardy talks with Concordance Innovations President Cody Fisher to learn how Surgence™ - the first, cloud-based, healthcare industry ecosystem that connects providers, supplier and distributors in a secured, agnostic platform - is advancing transparency in the healthcare supply chain, Helping Healthcare.

50. Saul Marquez – Quality Requires Attention: Marketing Specifically for the Healthcare Distributor
Outcomes Rocket is a specialty healthcare and wellness marketing and communications agency with extensive experience across the industry. Saul explains how they help innovative healthcare companies get in front of their ideal customers, make an impact in their field, and achieve major growth through customized and integrated marketing.

49. Dr. Sandra Scheinbaum – Functional Medicine Coaching
Ian Fardy is joined by special guest, Dr. Sandra Scheinbaum, Functional Medicine Coaching Academy Founder and CEO, Ph.D., IFMCP. Dr. Sandra explains the role of a Functional Medicine Coach in today’s medical world and the advantages of having a coach to help you with your health.

48. The Profitable Show – Part 7
In this final installment of our seven part series, Ian and Natalie update and highlight events from the 2024 agenda – “Rock the Pool Deck” Opening Reception, exclusive product training, NDC Suites, Manufacturer Hall and more!

47. The Profitable Show – Part 6
Ian and Natalie talk about the 2024 Exhibition Closing Celebration, from its humble beginnings at the Wildhorse Saloon all the way to The Twelve Thirty Club. Our hosts discuss the thought behind planning such an event and all the exciting new changes that make this year different from the rest.

46. EMBARK: Invest in Talent – Stephanie Truitt & Cydney Smith
Join NDC in the journey of professional development that provides transformational leadership growth using authority, influence and responsibility. You will learn to lead self (enhancing EQ), lead another (1:1, mentoring and coaching) and lead teams (building and managing high-performance teams). Our 3-phase approach will drive purpose, clear accountability and aligned values.

45. The Profitable Show – Part 5
Natalie and Ian share a peek behind-the-scenes on how we chose our world-class education. Feedback from NDC's Leadership Advisory Council has reinforced the importance of sales and product training to our distributor partners, so we created a dedicated track for this year. Alongside this new dedicated sales and product training track we have brought in three top-tier speakers for all attendees to enjoy!

44. The Profitable Show – Part 4
In this episode, Natalie and Ian give out insider tips on local dining from NDC’s resident foodies, Laura Reline and Brad Thompson. Learn the best places to eat and how to get there. Nat & Ian also dig in to the details about the new Marketplace Product Training premiering at this year’s Exhibition. They’ll give you advice for getting the most out of this exciting new educational format. If that weren’t enough, learn everything you ever wanted to know about the NDC Department Suites, getting registered for the Exhibition, and John Cook’s hair.

43. The Profitable Show – Part 3
This week’s episode is a treasure chest of information. Natalie and Ian explain the new Lab/Point-of-Care Showcase debuting this year and give advice for saving money on flights & food during the Exhibition. They also chew the fat about the delicious food options and entertainment that will abound during the NDC Taphouse & Listening Lounge, a fun new after-hours networking event.

42. The Profitable Show – Part 2
In this episode, Ian and Natalie reveal more about the new events, speakers and entertainment at this year’s NDC Exhibition! Our 2024 keynote speaker, educational speaker and musical guest for the NDC Taphouse & Listening Lounge are announced as well as continuing to reminisce about highlights from past Exhibitions.

41. The Profitable Show – Part 1
Ian Fardy and Natalie Martin come together to tell you all about this year’s NDC Exhibition which has some exciting new features & attractions as well as some past favorites! They also take a trip down memory lane reminiscing on some NDC & HIDA events they have been lucky to be involved in planning.

40. Charles Abbinanti – The “Job To Be Done” Theory
Charles Abbinanti, Chief Operating Officer at Dukal, talks about a groundbreaking business theory that is now driving this innovative company forward.

39. PADM Medical – Disrupting the Non-Woven Product Industry
David Donnelly, President & General Manager and Jay Singh, Chief Commercial Officer at PADM Medical discuss their newest product, compostable procedural masks that dramatically reduces Co2 emissions compared to traditional synthetic face masks.
They also discuss what products are coming next to not only improve healthcare, but the environment as well.

38. Dr. Jim Huttner – Need Based Innovation
Innovator. Inventor. Philanthropist. Doctor. Dr. Jim Huttner saw a need and created a medical category. Dr. Huttner is a man of many talents and we get a chance to hear about his past inventions along with what’s next.

37. Conor Cunneen – The Start of the Story
Ian sits down with two-time NDC Exhibition top speaker to learn how he has educated and entertained audiences for over three decades and where it all began.

36. Gib Bosworth – We Can Always Do a Little More
Gib Bosworth gives insight on the growth of the Gary Sinise Foundation, their commitment to first responders, the military and their families as well as sharing with us the start of the story for the Lt. Dan Band.

35. Ed Bryan – 831B Plans and How It Can Protect Your Business
Ed explains the benefits of small to mid-size companies taking advantage of 831B plans to protect against supply chain risks, cyber security and credit default.

34. Suzanne Swan – Breaking Through the Gender Barrier
Suzanne Swan looks back on her time at Ohio State University and how she has navigated her way through a male dominated industry.

33. Ken Harris – Start of the Story
Ken Harris discusses his love for cars and how it led him to getting behind the wheel, racing in Daytona, and how it gave him the leadership skills he uses in business today. Ken also talks about the difference between “planning” and having a “plan” and why he passes on that wisdom to his team at Health o meter.

32. Rebecca Love – The Current State of Nursing
In this discussion, Rebecca Love shares her knowledge and thoughts on the present state of nursing and the current obstacles it faces. This deep conversation covers the future of nursing, defines what safe staffing is, the change in the mindset of nurses and the possibility of a nursing shortage.

31. Nonin – The Start of the Story
In this episode, our guest, Tom Cosler, discusses Nonin’s early beginnings and their advancements in pulse oximetry. Tom details why Nonin products are known for their accuracy in multiple points of care, from patient to pet.

30. Midmark – The Start of the Story
Midmark's Jon Wells details the company's history from its humble origins as a producer of concrete mixers to the forefront of healthcare innovation. Jon not only talks about where Midmark has been, but also their plans to keep innovating the future.

29. Becky Kirgan – The Start of the Story
In this podcast, Becky reveals her passion for purpose driven work and its contribution to saving lives.

28. Taura Prosek – The Start of the Story
Taura Prosek from Stewart Leadership talks about how executive coaching has become a much-needed tool in anyone’s toolbox looking for employment fulfillment, advancement and confirmation.

27. Rebecca Lodge – The Start of the Story
Rebecca Lodge from Thomas Scientific talks about her earlier career as an equestrian vaulter. It not only lead her to a career in healthcare, but also shaped who she is today.

26. Breanna Johnson – The Start of the Story
NDC’s very special guest, Breanna Johnson, Vice President, Soni Enterprise Tennessee, discusses Soni’s disruption of the human capital management space, how she got into the business and some of the leaders who have inspired her work ethic and passion that allows her to continue helping others.

25. Colton Mason – The Start of the Story
Colton Mason, SVP, Supreme Medical, shares his unique story including early times with The Band Perry and a memorable meeting with Gretchen Wilson. Colton also talks about inspiring, resilient mentors that have helped shape his journey as well as his most important inspiration, his family.

24. Greg Matthews – The Start of the Story
Ian Fardy sits down with Greg Matthews, NDC’s Director of Inside Sales, to talk about his incredible career at Sony Music, some of the musicians he worked with and – to top it all off – he shares a touching story about his father’s induction into the Country Music Hall of Fame and his time with the “The King”, Elvis Presley.

23. Paul Barney – The Start of the Story
Ian Fardy talks with 36-year veteran of NDC, Paul Barney. Paul shares stories from his career including his first day at ABCO, some of the people he has met along the way and tells us about how he still loves helping the independent distributor in his new role in the NuEdge department of NDC.

22. Joel Rich – The Start of the Story
Many of you know Joel Rich and his incredible career at GOJO, but do you know the Start of the Story?
Ian Fardy sits down with Joel Rich to talk about his journey, some of the influencers he has had and where it all began, from the hardwood to the brickyard to helping people live healthier.

21. Emily Wilburn – Purpose Driven Work
Ian Fardy talks with Emily Wilburn, CEO of Wilburn Medical USA, about her path taken to lead a 25-year-old company and how her faith not only helps guide her daily but how it inspired her to give back to the community, serve others and grow Wilburn Medical USA into one of the Nation’s 50 fastest growing women owned businesses.

20. Women in Leadership – Empowering Women to Lead and Succeed
NDC sits down with PWH founders and visionaries, Dr. Anne Eiting Klamar, Midmark’s Chair of the Board, and Cindy Juhas, CME’s Chief Strategy Officer, to discuss the need, benefits and importance of diversity in leadership.
Since its inception, Professional Women in Healthcare (PWH) has empowered women to lead and succeed – and nearly two decades later – continues to build towards a culturally inclusive healthcare industry equally led by women. In this podcast, we discuss the journey and inflection points of the PWH organization and how the mission has evolved to include integrated leadership development for the entire industry.

19. Dave Wilbert – Perseverance of the Independent Spirit
NDC chats with long-time industry friend and independent country music artist, Dave Wilbert, about his journey and commitment to pursuing his musical dream while juggling real-life challenges. His inspiring story captures the independent spirit NDC and our distributors know so well — remaining fiercely persistent and understanding that even struggles can present opportunities. From tree stand catastrophe to the recording studio, Dave shares how sometimes you must “fall to rise” and never stop getting back up….. in his case, this time to climb the charts with his new singles. Join us for an inspiring story and a special acoustic performance of “It’s all Yours” and “It’s Gettin’ there”.

18. Jen Widerstrom – #ChallengeAccepted
In this session from NDC Exhibition 2021, #ChallengeAccepted, Jen Widerstrom, entrepreneur and founder of GetUP CBD, sat down with NDC to talk career, nutrition, exercise, mental well-being and, most importantly, having fun during this crazy stress-filled time.
Jen is a television star and wellness industry leader as the Fitness Director of SHAPE Magazine and former undefeated coach on NBC’s The Biggest Loser. She is an esteemed go-to expert in the entertainment industry, a featured regular on shows Dr. Oz, LIVE with Kelly and Ryan and The Doctors, is the best selling author of Diet Right for Your Personality Type, and remains available to people everywhere as their daily get-fit motivator at WiderSTRONG.com.

17. Health o meter – Customer Service in a Virtual World
Health o meter’s Kurt Rosinski, Director of National Accounts, and Ken Harris, Executive VP of Sales and Marketing, share with listeners their recent experiences meeting customer service demands in a virtual world. The pair give insight on the changes within HOM over the past 18 months, the company’s approach to building a proactive customer service department, pandemic-caused changes they’ve seen from a customer standpoint and how these adaptations will affect how we do business in the future, and wrap up by educating listeners on the benefits of HOM’s recent line of scales featuring new antimicrobial keypads.
To learn more about Health o meter’s Antimicrobial Scale offerings, visit Health o meter’s website.

16. Hillrom – Looking Forward: Innovations in Diabetic Retinopathy
This episode’s guest is John Prior, Senior Marketing Manager for Hillrom’s Vision Screening and Diagnostics division, who shares his knowledge on diabetic retinopathy solutions and the DR innovations Hillrom has pioneered. John explores the growing problem that is diabetic retinopathy in the U.S., the importance of getting regular screenings, the ins and outs of the RetinaVue care delivery model and how it is helping to change the current standard of care, and leaves listeners with something to think about:
“Together, we have the power and tools to eradicate this disease and help providers save the vision of their patients living with diabetes.”
Learn more about the Welch Allyn RetinaVue 700 Imager by watching this product video, or visit Hillrom’s website.

15. A Relationship-Driven Industry Put to the Test
Long-standing friends, Steve Martin, Senior Vice President of Supplier Management at NDC, and Jack Moran, Managing Partner at MTMC, share their takeaways from the past 16 months of maintaining relationships while working remotely. The guests discuss what the post-pandemic world will look like within the healthcare supply chain, the implications of all business interactions switching to virtual mediums, why strong industry relationships mattered throughout COVID, how the onboarding experience changed for new hires in a digitally focused world, and leave our listeners with a few pieces of advice to help build and maintain relationships within the healthcare industry.

14. Vaccines Today: What You Need to Know
On this week’s Parcels of Info episode, Bill Smith, President of the Vaccines & Pharmaceuticals division at NDC, shares his knowledge and expertise from 25 years in the vaccine/pharma industry. Bill gives listeners an inside look at what he’s seeing within the current COVID vaccine market, followed by a conversation on the topic of vaccine confidence as it relates to COVID-19 vs. other vaccines, the possibility of annual immunizations or booster shots, whether vaccination passports may be in our future, new opportunities going forward for vaccine distribution, and reliable resources he recommends the public check out.
COVID-19 Vaccine Resources:
– Supporting material for specific vaccines can be found on the respective manufacturer website.

13. Mölnlycke – Pressure-Injury Prevention and Management
Experienced clinicians Chrystalbelle Rogers, Clinical Director for Mölnlycke Post-Acute, and Dr. Jean Cefalu, full-time Nurse Practitioner at New Orleans VA Medical Center/adjunct Clinical Instructor for LSU Health Science Center’s School of Nursing, join Liz on this episode to discuss both the challenges and the impact of COVID with a focus on pressure-injury management. Dr. Cefalu and Chrystalbelle explain the factors putting people at risk for developing pressure injuries and why COVID caused them, describe preventative measures and new challenges wound care nurses face while protecting and treating pressure-injuries during the pandemic, and share with listeners their best advice for managing skin breakdown/improving the health and quality of life for our loved ones.
Visit Mölnlycke’s Website to view their wide selection of pressure injury prevention and treatment solutions, including Mepilex Border products.

12. Midmark – The Impact of Telehealth: What’s Ahead for In-Person Patient-Physician Interactions?
In this week’s Parcels of Info episode, Thomas D. Schwieterman M.D. (Dr. Tom), Vice President of Clinical Affairs and Chief Medical Officer for Midmark Corporation, speaks with Liz on “The Impact of Telehealth: What’s Ahead for In-Person Patient-Physician Interactions?” Dr. Tom gives listeners important insight on the future of care management, telehealth and the physician’s office, how COVID is changing the landscape for ambulatory care, and dives into the virtualization of care through exploring the expanded role of remote care as a new tool within the clinic.
This episode is brought to you by the gracious support of Midmark.
Visit Midmark's Website for more information about their extensive line of healthcare products.

11. B. Braun – IV Solutions Amid a Pandemic
Joe Grispo, Chief Sales Officer for B. Braun Medical, joins Liz and Ian Fardy, Vice President of Marketing for NDC, in a conversation surrounding B. Braun’s experience with IV solution supply and demand throughout the pandemic. The three explore key issues caused by COVID-19 from the manufacturer standpoint, how the company was able to keep up with supply alongside heightened demand, ways to best solve the problems brought to light by the pandemic, the development of a new B. Braun product, and more.
Learn more about the Introcan Safety IV Catheter on B. Braun’s website.

10. HIDA – First 100 Days of a New Federal Administration
Thought leaders from Health Industry Distributors Association (HIDA) join Liz on this episode to talk through the first 100 days of a new federal administration. Linda Rouse O’Neill, HIDA’s Vice President of Government Affairs, and Mary Beth Spencer, HIDA’s Director of Government Affairs, share supply chain-specific news related to the first leg of President Biden’s administration.
The pair focus on the significance of early executive orders and key regulatory actions put in place to support the supply chain, the progress of the COVID-19 vaccination effort throughout the first 100 days, Congress’ involvement in the president’s agenda so far, and insight into future opportunities that lie ahead for the distribution industry.

9. American Military Family – Humanity at a Hard Hour
In this moving Parcels of Info episode, Deb McElhinney, Founder and CEO of American Military Family, and John St. Leger, President and CEO of Marathon Medical, speak in depth with Liz about the realities and importance of philanthropy during challenging times. The two friends share firsthand accounts of their experiences dealing with volatile veterans amid a pandemic, the effects quarantine has had on mental health issues, as well as the impacts COVID has left on philanthropy. Debbie also explains what to do if a family member reaches out for help, the process of integrating back into normal life post-treatment, and the purpose behind American Military Family’s mission of combatting veteran suicide.

8. COVID Testing and Lab Supplies
Brad Thompson, Chairman of the HIDA Lab Council and Vice President of Supplier Management for NDC, sits down with Liz to discuss the current status of COVID-19 testing and lab supplies across the country. Brad shares insights on where the U.S. stands with testing, vaccine distribution and its relation to antibody testing volumes, information on the 2021 COVID Relief Legislation, the impacts of at-home coronavirus testing on physician site demand, and advice on what the future of COVID testing will look like.

7. Cardinal Health – Leadership and Diversity in the Remote Workplace
Alex Gumbs, Vice President of The Channel Partner Group and Member of Cardinal Health’s Diversity & Inclusion Council, joins Liz in an important conversation about his experience with leadership and diversity in the remote workplace. Alex weighs in on how the transition to working from home will shift how we operate in the future, along with his experience taking on a leadership role during the pandemic.
Alex also provides listeners with key takeaways he’s observed in Cardinal Health’s philosophy on diversity and inclusion, impacts diversity and inclusion have on the medical device industry, positive ways in which having a diverse team may affect a group’s performance, and wraps up the discussion by offering several external resources to help further educate and spark necessary conversations within our communities.
Alex’s Reading List:
White Fragility: Why It's So Hard for White People to Talk About Racism
—by Robin DiAngelo
The Conversation: How Seeking and Speaking the Truth About Racism Can Radically Transform Individuals and Organizations
—by Robert Livingston
The Law of Color: A Forgotten History of How Our Government Segregated America
—by Richard Rothstein

6. Share Moving Media – Effects the Pandemic Has Had, and Will Continue to Have, Across the Healthcare Channel
Scott Adams, Publisher of Repertoire Magazine and Managing Partner at Share Moving Media, shares with Liz his insight on how 2020 looked through the eyes of the distribution rep. Scott touches on the future of industry meetings, innovations we’ve learned from sales reps over the past year, how sales reps are connecting with customers today, and what is going on with health systems around the country as they continue navigating the business challenges brought on by the pandemic.
Listen to “The Marketing Minute Podcast” with The Journal of Healthcare Contracting’s John Pritchard and Repertoire’s Scott Adams.*
If you are tasked with gaining market share in this competitive healthcare market, tune in to these 20–30-minute podcasts. John and Scott will explore how best in class marketing organizations are gaining market share through content marketing delivered in a variety of vehicles.