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Headliner Mindset

Headliner Mindset

By Nik Cherwink

The Headliner Mindset podcast explores what it truly takes to succeed as an artist in the EDM industry. Through interviews with some of the biggest DJs, artists and professionals in the game, we dig into not only the business strategies for success but also how to navigate the mental, emotional and spiritual aspects of the artist journey. For more info, go to www.nikcherwink.com.

Currently playing episode

NIMDA: Tearout, Burnout & How To Survive The Madness

Headliner MindsetJan 12, 2026
00:00
46:31
The Final Episode!

The Final Episode!

After 2.5 years and 106 episodes of the Headliner Podcast, we are officially complete!

Thank you SO MUCH to all of the guests that took time out of their lives to share their energy, inspiration and wisdom with us. And thank you to all of YOU for listening, sharing and supporting over the years.

My heart is FILLED with gratitude as I wrap up this Hero's Journey and move on to the next chapter and adventure. Wishing you all the best as you continue to create, express, share and grow :)

-Nik

Feb 02, 202601:07:13
RAVE JESUS - The Rise of Christian EDM

RAVE JESUS - The Rise of Christian EDM

In this episode of the Headliner Mindset Podcast, Rave Jesus joins the show for an expansive, honest conversation about faith, creativity, and the deeper spiritual current running through dance music culture.

The discussion traces Rave Jesus’ journey from touring internationally and releasing music on major labels to following an unexpected calling that reshaped both his career and identity. Rather than stepping away from rave culture, the conversation explores how electronic music, community, and worship intersect — and why those worlds aren’t as separate as they’re often made out to be.

Topics include:

  • The spiritual hunger behind rave culture and dance music
  • Creativity as a form of listening, intuition, and surrender
  • Letting go of control, ego, and industry expectations
  • Faith, worship, and authenticity in electronic music
  • Why silence, stillness, and trust are essential for creative flow

The episode also dives into the realities of success, burnout, and reinvention — and how following a deeper calling can lead to a more aligned and sustainable creative life.

Jan 26, 202655:20
NIMDA: Tearout, Burnout & How To Survive The Madness
Jan 12, 202646:31
MODESTEP - 15 Years of Pushing Boundaries
Jan 05, 202655:07
SAN HOLO - The Delicate Dance of Art & Business

SAN HOLO - The Delicate Dance of Art & Business

What happens when your passion becomes your paycheck?

In this episode, San Holo and I unpack the real journey of turning your art into a business — and how to stay grounded when success starts pulling you in every direction. From his first viral remix on SoundCloud to headlining global festivals, San shares the mindset that’s kept him authentic through it all.

We talk about the creative struggle, the pressure to keep up with trends, and why staying different is both a blessing and a curse.

🔥 Topics we cover:
– The art vs. the algorithm
– Turning writer’s block into creative fuel
– Making peace with the business side of music
– How to protect your relationship with your art

This episode will remind you why you started — and why you’ll never be able to stop.

Nov 03, 202558:49
BIG GIGANTIC - Grinding, Growth & Gratitude: The Strategy For Long Term Success
Oct 06, 202551:37
100th EPISODE! - A Moment Of Gratitude, Honesty and Leveling Up

100th EPISODE! - A Moment Of Gratitude, Honesty and Leveling Up

100 episodes. What a milestone!

In this solo episode, I open up about the highs and lows of reaching this point with the Headliner Mindset Podcast. I share honestly about the self-doubt that crept in, the voice that told me to quit, and the support that reminded me why I started. From stepping on stage recently with Bella Renee to hearing encouragement from past clients, this episode is about the importance of having people in your corner.

We dive into:

  • Why consistency is everything (and what happens when you lose it)
  • How to navigate the “inner gremlin” of self-doubt
  • The role of community and accountability in staying inspired
  • A special announcement about the new Headliner Mastermind launching October 6

If you’re an artist who’s ready to stop spinning your wheels and lock in for the rest of 2025, this episode is for you.

Sep 22, 202514:15
RIOT - Making The Jump From Support Act To Headliner
Aug 04, 202556:26
FREDY LANE - The Tough Decision To Call It Quits
Jul 21, 202501:00:42
STELLER - Mental Health, Healing & Playing For A Purpose
Jul 14, 202549:42
NOSTALGIX - Building A Universe With Consistency And Purpose
Jul 07, 202549:13
DR. SUNNI LAMPASSO - DJ Mental Health: How to Stay Focused and Avoid Burnout
Jun 30, 202559:22
GEOFF SHAMES - Ad Strategy & Content Tips From Marketing Agency CEO

GEOFF SHAMES - Ad Strategy & Content Tips From Marketing Agency CEO

Use code "MINDSET" for free month of Event Sheet:  https://eventsheet.com/

Geoff Shames has been in the game for over a decade, helping shape the marketing strategy behind some of the biggest names in bass music. From launching the marketing division at Circle Talent Agency (which later became UTA) to running his own digital agency, Geoff is a master at helping artists build their brands and following. 

In this episode, we dive deep into the real strategies artists can use to grow their audience — from running ads to creating engaging content and everything in between.

We get into:

  • How to use lookalike audiences and retargeting to grow beyond your current fanbase
  • Why so many artists waste money on ads — and how to do it right
  • What makes a brand “stick” — and how to become instantly recognizable
  • How to think about content, aesthetic, and social presence like a real business

This is a no-fluff breakdown of what works (and what doesn’t) when it comes to building a real career in electronic music today.

🎧 Want to work with me directly to grow your audience and brand?
 Book a free strategy call here: https://www.nikcherwink.com

📲 Follow Geoff: @geoffshames
📲 Follow Nik: @nikcherwink

Jun 23, 202559:44
PHASEONE – Building a Legacy in Bass Music
Jun 02, 202553:21
Behind The DAW w/ Nik Cherwink (Podcast Replay)
May 26, 202501:35:41
GRAHAME FARMER - How DJs Can Grow a Real Fanbase in 2025

GRAHAME FARMER - How DJs Can Grow a Real Fanbase in 2025

If you’re a DJ or producer trying to build a real fanbase, this episode is essential listening.

Grahame Farmer — founder of Data Transmission, YouTube educator, and creator of The Artist Blueprint — breaks down exactly how artists are growing in 2025.

From social media strategy to automation tools, Grahame shares the real tactics that are helping artists get signed, grow on SoundCloud and Instagram, and actually build community — not just followers.

🎯 In this episode, you’ll learn:

  • Why most DJs fail to grow on social media (and what to do instead)
  • How to pick one platform and master it
  • How SoundCloud became a powerful social tool again
  • DM hacks, Instagram bio tips, and audience-building strategies
  • Tools like ManyChat and ChatGPT that are changing the game for artist marketing
  • Why YouTube might be the best platform for DJs right now
  • The mindset shift from “content creator” to business owner

We also dive into Grahame’s new book, Gather, Give & Grow, and how he used AI to write it — plus the launch strategy that got it to #1 on Amazon.

Whether you’re just starting out or looking to take your project to the next level, this is a deep, practical conversation full of gems.

🎧 Follow Grahame:
https://www.instagram.com/grahamefarmer
https://www.youtube.com/@grahamefarmerdt
https://www.grahamefarmer.com/the-artist-accelerator
 
Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com


May 19, 202547:33
NIKITA THE WICKED - The New Villain Of Dance Music

NIKITA THE WICKED - The New Villain Of Dance Music

From dropping out of grad school to crushing festival stages — Nikita the Wicked is proving that the real win comes when you stop following the rules and start following your calling.

In this episode, we get into the story behind his rise, how he built a viral artist brand without a label and why bringing your full personality into your project is what separates artists from entertainers.

We talk about:

  • What it really takes to walk away from the “safe” path
  • The moment he knew grad school wasn’t for him
  • How he built a team around his project 
  • Building a character, a brand, and a movement in bass music
  • The importance of staying inspired and avoiding burnout as a creator

If you're an artist trying to find your sound, your lane, or your voice — this conversation will remind you that you don’t need permission to go all in.

Follow Nikita The Wicked here:
https://www.instagram.com/nikitathewicked
https://www.tiktok.com/@nikitathewicked

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com

May 12, 202548:39
WES MILLS - How To Follow The Feeling And Find Your Sound
Apr 28, 202555:21
PROPPA - The Secret To Getting DJ Support
Apr 14, 202553:02
UNSTUCK: The Mindset Masterclass for Artists Who Are Ready to Break Through

UNSTUCK: The Mindset Masterclass for Artists Who Are Ready to Break Through

Feeling stuck in your music career—even though you're doing all the things?

In this special episode, Nik shares the full recording of his recent live masterclass, UNSTUCK: The Mindset Masterclass for Artists Who Are Ready to Finally Break Through.

You’ll learn the 4 mindset and energy shifts that help artists move from burnout and self-doubt to clarity, momentum, and creative flow. If you’ve been grinding, posting, and still feel like nothing’s clicking—this one’s for you.

Inside this episode:

  • Why most artists stay stuck (and how to shift out of it)
  • The hidden mindset blocks behind burnout
  • How to build consistent energy and creative momentum
  • The real key to growing your career from the inside out
Apr 02, 202541:28
JIA (6AM Group) - Developing The Mindset & GRINDSET for Success As An Artist

JIA (6AM Group) - Developing The Mindset & GRINDSET for Success As An Artist

JIA is a DJ, promoter, educator, and founder of the 6AM Group and ArtistMap. In this episode, we explore what it really means to be a successful artist in today’s music industry—and it goes way beyond just making tracks and playing shows.

JIA shares the full story behind building his promotion company and brand from the ground up, the hard lessons he learned about burnout, ego, and leadership, and why mindset is the foundation of everything. We talk about redefining success, building a career with purpose, and the importance of personal growth in the artist journey.

This episode is for any artist who’s feeling stuck, burned out, or limited by the industry’s rules. If you’ve ever questioned your path or felt like there must be more to it all, this conversation will reignite your fire and remind you why you started in the first place.

Mar 24, 202553:37
AREN GOLDBERG - What a Tour Manager Actually Does & Why Artists Need One
Mar 17, 202554:35
NICK RUFFALO - The Best Content Strategy For Artists In 2025
Feb 24, 202548:14
ARTA MAJD (Music Attorney) - How To Negotiate Better Deals
Feb 10, 202553:32
Creating More FLOW In Your Music & Life
Jan 20, 202533:06
DAN SUGARMAN (Ice Nine Kills) - Going ALL-IN On Yourself And Your Dreams
Jan 13, 202501:13:11
NITTI - Bringing Rock To The Rave
Jan 06, 202557:17
Top 5 Lessons From The Podcast (so far...)
Nov 25, 202434:07
SIPPY - How Hiring A Coach Changed The Game
Nov 18, 202401:00:53
JAKE SHORE - From The Classroom To The Club
Nov 11, 202452:51
TRIVECTA - Balancing The Grind As A Full-Time Touring Artist
Nov 04, 202453:31
MOORE KISMET - Bringing Fresh Energy To The Bass Music Scene
Oct 28, 202451:52
JKYL & HYDE - Creating A Memorable Brand In The Dubstep Scene
Oct 14, 202401:01:37
WESTEND - How To Create A Sustainable Artist Brand And Lifestyle

WESTEND - How To Create A Sustainable Artist Brand And Lifestyle

Join the next round of the Headliner Mindset coaching group, starting 10/15!
https://www.nikcherwink.com/headlinermindset

WESTEND is one of the hottest artists in the tech house scene right now, with his songs getting tens of millions of streams on Spotify and supported by some of the biggest DJs in the world.

In this episode we talk about the importance of being authentic on social media and building truly a engaged fan base, how to live a balanced and healthy lifestyle as a DJ, evolving your brand, setting goals and much much more.

Follow Westend here:
https://www.instagram.com/itsthewestend
https://www.tiktok.com/@itsthewestend
https://www.instagram.com/traceamountsnyc

Check out Track Stack for DJ promo:
https://www.trackstack.app

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com

Oct 07, 202454:31
Headliner Mindset Community Call - A Peek Inside The Community

Headliner Mindset Community Call - A Peek Inside The Community

Next round of the Headliner Mindset coaching group/community starts 10/15!
https://www.nikcherwink.com/headlinermindset

This episode is a live recording of our weekly Community Call where members are able to ask questions and get support on any topic they choose. From music business questions to personal issues/challenges, everything is welcomed and we dive deep into all of it.

As part of the community, everyone gets access to these calls indefinitely. The core part of the program includes 8 weeks of video lessons, exercises and weekly calls with a cohort of 10 people. PLUS they get lifetime access to these weekly community calls, monthly guest Q&A's and a private Discord.

If you're interested in joining this next round, see the link above and send me a DM in Instagram to set up a call!

https://www.instagram.com/nikcherwink

Sep 30, 202448:05
HARRISON BENNETT (Deadbeats) - Label Manager And A&R For Zeds Dead's Record Label

HARRISON BENNETT (Deadbeats) - Label Manager And A&R For Zeds Dead's Record Label

Harrison Bennet is the head of A&R and label manager for Zeds Dead's record label Deadbeats. He is also a manager with the Toronto-based management company 2+2 and works with Zeds Dead, SIPPY, Levity and more.

In this episode we talk about what it takes to get signed, how to properly promote a release, how much of a marketing budget you should have, the reality of life on the road and more.

Follow Deadbeats and 2+2 here:
https://www.instagram.com/deadbeats
https://www.instagram.com/2plus2mgmt

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com


Sep 23, 202455:28
JUSTIN JAY - How To Get Away With Making Multiple Genres

JUSTIN JAY - How To Get Away With Making Multiple Genres

Next round of the Headliner Mindset group coaching program starts Monday, October 7th. Sign up here: https://www.nikcherwink.com/headlinermindset

Justin Jay is a truly eclectic artist who is able to bounce around between different scenes and genres by following the most important rule of being an artist… HAVING FUN!

In this episode we talk about to silence the inner critic inside our head, the importance of having community and how having fun should be every artists’ North Star.

Follow Justin here:
https://www.instagram.com/justinjaymusic

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com

Sep 16, 202401:06:56
WILL RUNZEL (Prodigy Artists) - Manager of Slander, NGHTMRE and more
Sep 09, 202453:45
CHERYL ENGELHARDT - How To Make Money From Your Email List

CHERYL ENGELHARDT - How To Make Money From Your Email List

Download the free “Mastering Email” PDF here:
 
https://www.inthekeyofsuccess.com/email

And join the free “Musician’s Success Cycle” mini-course here:
https://www.inthekeyofsuccess.com/successcycle

Cheryl Engelhardt is a Grammy nominated artist, producer and composer who has mastered the systems (and mindset) that musician’s need to build a profitable career. Through her various programs and coaching, she teaches artists how to monetize their business through email marketing and following the proper “success cycle” depending on what stage of a project they’re in.

In this episode we talk about the importance of email marketing and how artists can greatly benefit from this often underutilized tool.

Follow Cheryl here:
https://www.instagram.com/musiccareercoach
https://www.instagram.com/cbemusic

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com

Sep 02, 202447:43
REALMUSIC EVENTS - How To Get Booked By Your Local Promoter
Aug 19, 202453:15
PRESTON SMILES - Creating Art From The Energy Of Abundance
Aug 12, 202401:02:54
BASS KLEPH - The Secret To Producing Better Music
Aug 05, 202456:04
MAKJ - How To Succeed As A DJ In The Modern EDM Industry
Jul 29, 202401:02:56
FRANK WALKER - Bringing Back The Golden Era Of Dance Music
Jul 22, 202401:00:38
LADY FAITH - The Queen Of Hardstyle And Her Mission To Grow The Scene

LADY FAITH - The Queen Of Hardstyle And Her Mission To Grow The Scene

Next Headliner Mindset coaching group starts July 22!
Get more info and sign up at
www.nikcherwink.com/headlinermindset

Lady Faith has a been a professional DJ for over 15 years and has been leading the charge to put hardstyle on the map in the United States. Immigrating from Iran at 7 years old, discovering dance music in the clubs of LA and starting off in the days of spinning vinyl records, she has fought against the EDM boys club to establish herself as a true rockstar in the scene and pave the wave for female DJs to have a seat at the table.

Follow Lady Faith here:
https://www.instagram.com/djladyfaith
https://x.com/DJLADYFAITH

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com


Jul 15, 202451:46
LAIDBACK LUKE - How To Have A 30-Year Career In The Dance Music Industry
Jul 08, 202456:51
&FRIENDS - Creating Art With Passion and Purpose

&FRIENDS - Creating Art With Passion and Purpose

Next round of the Headliner Mindset coaching group and community starts July 22! 

Click here for more info:
https://www.nikcherwink.com/headlinermindset

This week’s episode of the Headliner Mindset podcast features a truly magical artist and human, &friends.

After leaving music behind and taking a 7 year hiatus, going on a deep journey of personal and spiritual development, Sean Thomas returned to his passion to create an amazing collaborative artist project that has sent him touring all over the world.

Follow &friends here:
https://www.instagram.com/andfriendssss

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com

Jul 01, 202401:02:08
FRANZ HILBERATH (MP3 PR) - What An Artist Publicist Does And Modern Music PR
Jun 24, 202459:41
ANAKIM - The Importance Of Mental Resilience, Visualization And Delusional Belief

ANAKIM - The Importance Of Mental Resilience, Visualization And Delusional Belief

Join The Cult Creatives "Build A Brand Workshop" - June 27-30 in Los Angeles
Info here:
https://thecultcreatives.com/workshop

Anakim is a melodic techno artist who put the blinders on to go all-in on his goals and dreams. He's played at some of the biggest clubs with some of the biggest artists in the scene, toured internationally and recently launched his own record label "Celestial Body Records".

In this episode we talk about the inspiration for his project, his success in the industry and the resilient mindset and work ethic that has fueled it all.

Follow Anakim here:
https://www.instagram.com/anakim

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com


Jun 17, 202401:01:57
HISHAM DAHUD (Rizik) - From "Shadow Artist" To Playing Coachella In Just A Few Short Years

HISHAM DAHUD (Rizik) - From "Shadow Artist" To Playing Coachella In Just A Few Short Years

Join The Cult Creatives "Build A Brand Workshop" - June 27-30 in Los Angeles
Info here:
https://thecultcreatives.com/workshop

Hisham Dahud is a music producer and multi-instrumentalist who's artist project Rizik explores a wide variety of genres and adamantly refuses to be put in a box.

After supporting artists for years through his digital marketing agency, teaching Music Business at ICON Collective and running a coaching program of his own, he decided he was sick of watching from the sidelines and started to pursue the artist path himself.

His Rizik project quickly racked up millions of streams on Spotify for his neoclassical piano compositions and he was also recently invited to play drums for Saint Levant in front of tens of thousands of people at Coachella this year.

Follow Hisham/Risik here:
https://www.instagram.com/rizikmusic
https://www.instagram.com/hishamdahud

Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink

And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com

Jun 10, 202401:11:50