Intentional Wisdom

Intentional Wisdom

By Greg Campion

Successful people don't succeed by accident. They rely on systems, routines and habits.

On the Intentional Wisdom podcast, Greg Campion interviews high-performers in the worlds of sports, business, academia, and more, to understand the systems powering their success.

From morning routines to time management, Greg gets into the weeds with these luminaries to find practical, actionable lessons that you can apply in your own life.

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Follow Greg on Twitter: twitter.com/gregorycampion
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Subscribe to the bi-weekly Intentional Wisdom newsletter: gregcampion.substack.com/
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Ep.14 - Dickie Bush - The Personal Systems of the Internet's Most Prolific Writer

Intentional WisdomDec 27, 2022
00:00
01:11:39
Ep. 40 - Jon Muedder - Craft, Collaboration & Care

Ep. 40 - Jon Muedder - Craft, Collaboration & Care

Jon Muedder is the Founder, President and Executive Producer of Caravan, a creative production studio based in the Southeast U.S. In this conversation, Greg & Jon discuss:- Jon’s experience building a business “starting from the closet”- How the EOS system helped Jon organize his business for sustainable growth- How obsession and craft separate A players from B players- Books that have influenced Jon as a leader- The impact on Jon and his family from navigating his son Finn’s diagnosis with a terminal genetic disease called Hunter Syndrome- Health & wellness practices that help Jon maintain balanceFull timestamps here:01:17 – Building a high-end content studio05:47 – When outward success didn’t equal happiness06:55 – Finding and implementing EOS10:34 – Corporate values that actually matter 15:00 – Craft, obsession and differentiating A and B players22:07 – Resources and practices that have made Jon a better leader29:50 – The fallacy of work/life balance33:13 – Finn’s story 47:25 – Health & wellness practices Jon follows to find balance53:51 – One thing Jon has figured out in life Links / resources mentioned in the conversation:Organizations:Caravanhttps://www.wearecaravan.tv/https://www.instagram.com/madebycaravanhttps://www.linkedin.com/company/madebycaravan/Project Alivehttps://projectalive.org/‘Finn': Our Storyhttps://projectalive.org/stories/finnBooks:Traction by Gino WickmanEOS Life by Gino WickmanStrength to Strength by Arthur BrooksWorking Genius Assessment by the Table Group5 Types of Wealth (Not Mentioned but Jon loves this book) by Sahil BloomMake sure to subscribe to Greg's weekly Intentional Wisdom newsletter at gregcampion.substack.com


May 21, 202656:52
Ep.39 - Andy Rafal - Investor Turned Operator

Ep.39 - Andy Rafal - Investor Turned Operator

In this episode, I sit down with Andy Rafal, CEO of OLI—a 50+ year-old chemical engineering software company operating at the intersection of AI and the physical world.

Andy and I have known each other for over 20 years, going back to our early days in New York City. This conversation covers his journey from hedge fund investing at Tiger to becoming an operator and CEO—and the lessons learned along the way.

We talk about career transitions, decision-making under uncertainty, and what it really means to build something over the long term.

We also dig into how AI is reshaping industries—especially those rooted in the physical world—and why the biggest opportunities may lie in bridging the gap between software and real-world systems.

Episode Timestamps

00:00 - Intro + what we cover

02:20 - Andy’s early career path: Cornell, law school, and following curiosity

07:15 - Why he turned down law for Tiger

22:43 - Lessons from Tiger: wins, losses, and what actually matters

28:06 - Why curiosity and lifelong learning are career superpowers

30:22 - The transition from investor → operator — and the difference between analyzing a business vs. building one

37:58 - How COVID reshaped leadership, culture, and strategy

38:26 - Building teams, culture, and long-term thinking

41:01 - Taking over a 50+ year-old company founded by his father

41:31 - The challenge of modernizing a legacy business

44:23 - How AI is impacting engineering, chemistry, and real-world systems

48:29 - The risk of AI “getting things wrong with confidence”

49:46 - Writing publicly, learning in public, and finding a voice as a CEO

Key Takeaways

  • Career paths are rarely linear—following curiosity often leads to better outcomes than rigid planning
  • Investing teaches you how businesses work—but operating teaches you how hard it is to build oneNot every decision needs to be perfect—but you need to update your thinking as new information comes in
  • The biggest opportunities often sit at the intersection of old systems + new technology
  • AI will transform industries—but human judgment and real-world context still matter deeply
  • Taking time to think (and not rushing into the next thing) can be one of the most valuable decisions you make

Connect with Andy on LinkedIn: https://www.linkedin.com/in/andy-rafal/

Follow Andy on Substack: https://arafal.substack.com/

If you enjoy conversations like this, I write a weekly newsletter called Intentional Wisdom where I share:

  • Notes on health, performance, and longevity
  • Career insights and lessons from conversations like this
  • Tools and ideas I’m experimenting with

You can subscribe here: https://gregcampion.substack.com/

Mar 29, 202601:01:09
Ep.38 - Jon Finkel - Turning 40+ into a Flex

Ep.38 - Jon Finkel - Turning 40+ into a Flex

Author Jon Finkel returns to Intentional Wisdom to talk all things middle age—health, family, career, and why doing hard things still matters. Jon shares how he's stayed strong (literally) through his 40s by building non-negotiable habits around fitness, taking up competitive swimming, and doing the work that lights him up. We also talk about the importance of being present as a dad, planning epic vacations, and why training for something—anything—is the ultimate midlife unlock.

This is a conversation for anyone who wants to keep showing up with intention as the years stack up.

Episode Segments[00:00:00] Intro to Intentional Wisdom & Jon Finkel.

[00:00:49] Jon Finkel: "World's Most Sophisticated Meathead."

[00:01:09] Tackling middle age: health, fitness, relationships, career.

[00:06:00] Friends' fitness/career struggles.

[00:07:29] Jon's secret: consistency.

[00:08:10] Health as life's foundation.

[00:11:29] "Bench o'clock Monday" at "Flex Factory."

[00:11:55] Train for specific goals.

[00:12:28] Jon back to competitive swimming.

[00:16:23] Mobility wake-up call

[00:17:49] "Knees Over Toes" program.

[00:20:06] From stiff to dunking again.

[00:39:50] Tailoring parenting to each child.

[00:59:45] "Midlife Male"

[01:01:00] Jon's newsletter strategy.

[01:13:00] Check out Jon's "Books and Biceps."


  • You can learn more about Jon's work by visiting jonfinkel.com or by following him on Twitter @Jon_Finkel or Instagram @Jon_Finkel.

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com/

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    --

    Jul 22, 202501:13:46
    Ep.37 - A LiveStream Conversation with Greg Campion & Chris Cornell

    Ep.37 - A LiveStream Conversation with Greg Campion & Chris Cornell

    In this episode of the Intentional Wisdom Podcast, Greg shares a recording from the Ovadia Heart Health Livestream, featuring an engaging discussion with Chris Cornell.


    In a turning of the tables, Chris interviews Greg on all things Intentional Wisom, including what Greg is learning from the high-performers he interviews, why he’s evolved his goal setting process, and even how we should be thinking about integrating AI into our lives.


    00:00 Introduction and Welcome

    00:13 Guest Appearance on Ovadia Heart Health Livestream

    01:47 Chris Cornell's Introduction

    03:56 Greg Campion's Background

    06:31 Insights from Intentional Wisdom

    10:23 High Performers and Energy Management

    23:25 Goal Setting and Planning

    31:04 Reflecting on Personal Rules

    32:30 Fitness and Nutrition Rules

    33:22 The Importance of Structure

    35:25 Marathon Training Journey

    37:08 Evaluating and Adjusting Rules

    38:08 Simplifying the Process

    41:37 Balancing Rest and Activity

    42:54 Exploring AI and Its Impact

    43:47 Practical Uses of AI

    50:00 Future Implications of AI

    53:34 Closing Thoughts and Resources

    Subscribe to the Intentional Wisdom newsletter: https://gregcampion.substack.com/

    Learn more about Ovadia Hearth Health at http://OvadiaHeartHealth.com



    Mar 16, 202556:28
    Ep.36 - Kevin Smith - AI, Podcasts & the Future of Learning

    Ep.36 - Kevin Smith - AI, Podcasts & the Future of Learning

    In this episode of Intentional Wisdom, Greg speaks with Kevin Smith, CEO and co-founder of Snipd. They discuss Snipd’s journey, integrating AI to enhance the podcast listening experience, managing the emotional roller coaster of startups, and future ambitions. The conversation also touches on leveraging AI in education and personalized learning.

    Episode segments:

    (01:27) - Meet Kevin Smith: CEO of Snipd

    (04:08) - The Journey of Building Snipd

    (06:37) - Dealing with the Emotional Roller Coaster of Startups

    (09:05) - Daily Routines and Wellness Tips

    (11:16) - How Snipd Enhances Podcast Listening

    (12:59) - Using Snipd with Readwise and Evernote

    (15:31) - AI-Powered Podcast Features

    (27:25) - Future of Podcast Discovery and Learning

    (37:05) - Innovative Ways to Review Information

    (37:46) - Creating Custom Podcasts with AI

    (38:03) - Using AI for Summarizing Content

    (39:50) - Voice Interaction with AI Models

    (42:55) - AI in Education and Personalized Learning

    (45:01) - Future of Audiobooks and Snipd

    (50:00) - Challenges and Innovations in Podcast Apps

    (56:00) - Potential Acquisitions and Licensing

    (58:30) - Final Thoughts and Recommendations

     

    Offer Link to get 1 month for free of Snipd Premium: 

    https://link.snipd.com/Cx7S/intentionalwisdom

    Company selling audiobooks with DRM: 

    https://libro.fm/

    Open-source software to get your Audible audiobooks out of the closed Audible system for personal use: 

    https://getlibation.com/

    Travel tips for exploring Zurich & Switzerland (from a Zurich lens):  https://www.notion.so/kevinbensmith/Exploring-Zurich-Switzerland-c466fe4b2f7147cc93544dfac375e5f7

    Follow Kevin on Twitter/X: https://x.com/KevinBenSmith

    Follow Greg: https://x.com/gregorycampion

    Intentional Wisdom newsletter: https://gregcampion.substack.com

    Feb 05, 202501:10:22
    Ep.35 - Jonathan Goodman - Winning at Business without Winning the Internet

    Ep.35 - Jonathan Goodman - Winning at Business without Winning the Internet

    Jonathan Goodman is a successful entrepreneur, author, and host of the popular Obvious Choice podcast, a top podcast for coaches, entrepreneurs, and small business owners.

    Jon’s been featured in a number of business and fitness publications including Men's Health, Forbes, Entrepreneur, and many more. Over 200 coaches and small business owners in more than 120 countries have purchased business development materials from him.

    The basis for Jon and Greg’s conversation is Jon’s new book:
    The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way

    Jon and Greg took a unique approach to this conversation with Jon analyzing Greg’s side business (Intentional Wisdom) through the frameworks he lays out in the book.

    Episode timestamps:

    (04:14) – Doing interesting sh$t in real life
    (07:50) – Why Jonathan wrote The Obvious Choice
    (11:46) – Don’t prioritize likes and follows over real customers
    (14:08) – Analyzing Greg’s business through Jonathan’s frameworks
    (25:33) – Why coaching may be the business model of the future
    (40:21) – How trust transcends expertise

    Follow Jonathan Goodman: • Twitter: @itscoachgoodman • Instagram: @itscoachgoodman • YouTube: Jonathan Goodman • LinkedIn: Jon Goodman • Podcast: The Obvious Choice • Weekly Newsletter: 5 Reps on Friday Get Jonathan’s Latest Book:
    The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way

    Follow Greg:

    Twitter/X @gregorycampion

    Intentional Wisdom newsletter: gregcampion.substack.com

    Jan 14, 202556:03
    Ep.34 - Rich Howe - How to Start a Podcast

    Ep.34 - Rich Howe - How to Start a Podcast

    In this episode of Intentional Wisdom, the tables are turned and Greg’s friend, Rich Howe, interviews him on the topic of How to Launch a Podcast.

    This episode should be helpful for anyone considering creating their own podcast. It covers a ton of ground including:

    (03:01) – Rich’s newsletter business and why he’s launching a podcast
    (07:08) – Why podcasts aren’t necessarily a “top of funnel” tactic
    (09:31) – Why the riches are in the niches
    (12:30) – The most rewarding parts of starting a podcast
    (18:27) – Deciding on a microphone, webcam and lighting
    (26:46) – The best recording software
    (29:31) – The best editing software
    (32:46) – How to distribute your podcast
    (34:55) – Creating thumbnails for YouTube
    (38:21) – Episode cadence and how to source guests
    (46:48) – How to create social media clips & where to post them
    (51:51) – Is Zoom an option for recording?
    (55:25) – The magical power of Descript’s Studio Sound function

    Be sure to subscribe to Greg’s newsletter, Intentional Wisdom, to receive the full summary and recap of this episode complete with Greg’s favorite resources on the topic: https://gregcampion.substack.com/

    Oct 23, 202401:01:22
    Ep.33 – Oliver Burkeman – Embracing Imperfection & Enjoying Life

    Ep.33 – Oliver Burkeman – Embracing Imperfection & Enjoying Life

    In this episode of the Intentional Wisdom Podcast, Greg Campion engages in a deep conversation with Oliver Burkeman, acclaimed author and journalist known for his books '4,000 Weeks' and 'Meditations for Mortals.'

    They discuss critical life philosophies including the concept of living intentionally, scruffy hospitality, and handling the modern world's overwhelming flow of information. This episode delves into the significance of balancing productivity with enjoyment, the pitfalls of perfectionism, and the importance of accepting life's inherent uncertainties.


    Episode segments:

    (02:46) - Why Oliver wrote his new book, Meditations for Mortals

    (04:36) - The Concept of Imperfectionism

    (06:56) - Greg’s experience as a “guinea pig” for the new book

    (18:31) - Why life is more like a Kayak than a Super Yacht

    (24:38) - Perfectionist Fantasy and Daily Life

    (34:10) - The Case for 'Daily-ish'

    (37:31) - Balancing Health and Enjoyment

    (39:01) - The Problem with Perfectionism

    (44:31) - People Pleasing and Authenticity

    (51:35) - Scruffy Hospitality

    (55:16) - Navigating the Attention Economy

    (01:03:21) - Applying Insights to Life

    (01:08:37) - Conclusion and Final Thoughts

    Related links:

    - Meditations for Mortals by Oliver Burkeman: https://www.amazon.com/Meditations-Mortals-Embrace-Limitations-Counts/dp/0374611998

    - Oliver’s Twitter/X account: https://x.com/oliverburkeman

    - Greg’s newsletter: https://gregcampion.substack.com/





    Oct 08, 202401:09:20
    Ep.32 - Michael Karnjanaprakorn - The 8 Health Metrics to Track in Your 40's

    Ep.32 - Michael Karnjanaprakorn - The 8 Health Metrics to Track in Your 40's

    Michael Karnjanaprakorn is a super impressive guy – mostly known as the founder of high-growth start-ups like Skillshare and Otis. But he’s also an incredibly thoughtful person when it comes to all things health and wellness.

    Michael is currently taking a two-year sabbatical on which he’s been diving deep into all the metrics to optimize for in puruit of health & longevity.

    In this conversation, Greg and Michael nerd out on all of the metrics they are tracking from heart health to nutrition, and discuss what’s working (and what isn’t).

    Sit back, relax and be a fly on the wall as Greg and Michael go deep on topics like Zone 2 training, tracking calories, cholesterol levels and a ton more.

    Episode segments:

    (04:34) – Michael’s background as a founder, his sabbatical, and view that life is broader than work

    (12:27) – Setting a “decade goal” of being 10 years younger biologically and 10 years older mentally (aka wiser)

    (14:53) – All things heart health & cholesterol – Finding out he had very high cholesterol and high risk for heart disease and the metrics Michael and Greg are tracking/aiming to improve

    (33:35) – Nutrition – Protein levels, processed foods, & plants

    (39:47) – Getting kids to eat healthy, aka the impossible challenge

    (43:20) – Tracking calories & macros

    (46:53) – Lifting, running & getting fit (without getting injured)

    (52:15) – VO2 max, Zone 2, running form & recovery

    (01:01:00) – Strength training, mobility, & adopting the athlete identity

    (01:03:09) – 5K’s, 10K’s & manageable goals

    (01:08:50) – Quitting drinking, embracing a multi-faceted identity & finding balance

    Links:

    Michael’s YouTube channel: https://www.youtube.com/@mikekarnj

    Michael’s article on LP(a): https://mikekarnj.com/posts/tackling-high-lipoproteina-my-heart-health-journey

    Michael’s Twitter: https://x.com/mikekarnj

    Greg’s simple health metrics spreadsheet: https://docs.google.com/spreadsheets/d/1of0OGAg93nYTYeSABYHYG_l0CkF7S1PoTyqArsYZ_Po/edit?gid=0#gid=0

    Intentional Wisdom articles:

    How to Avoid a Heart Attack: https://gregcampion.substack.com/p/how-to-avoid-a-heart-attack

    Body Fat % & VO2 Max - Half-year Update: https://gregcampion.substack.com/p/body-fat-and-vo2-max-half-year-update

    Zone 2 Training: The Basics: https://gregcampion.substack.com/p/zone-2-training-the-basics


    Note: The “8 Metrics” title is admittedly a little click-baity to be honest, but here are the ones I was thinking about. - Greg

    - LP(a) – liprotein a

    - Apob

    - LDL-c

    - V02 max

    - Body Fat %

    - 10k time

    - Protein consumed

    - Calories consumed


    Sep 24, 202401:18:43
    Ep.31 - Andy Speer - Getting Stronger at 40 & Beyond

    Ep.31 - Andy Speer - Getting Stronger at 40 & Beyond

    Andy Speer is a well-known Peloton strength and running instructor. In this conversation, Greg and Andy cover:

    • Andy’s personal story, including his struggles to overcome a lack of self-confidence
    • How he found his way to Peloton and some of his most memorable moments
    • The importance of strength training after age 40
    • Ways to keep your body strong and injury-free in middle age
    • And much more…

    Full timestamps:

    (06:36) – Andy’s motivation for sharing more of his personal story

    (11:52) – Early days and the role of gymnastics in shaping Andy’s body & identity

    (17:23) – Grappling with a lack of self-confidence and maturing mentally

    (40:37) – How Andy found his way to Peloton (with some help from Rebecca Kennedy)

    (47:38) – Andy’s most memorable moments from the last six years at Peloton

    (52:55) – The importance of strength training (especially after 40)

    (59:35) – How to be smart about building strength while staying injury-free

    (01:08:58) – Andy weighs in on Greg’s weekly fitness routine

    (01:17:31) – The new Peloton Strength+ app (launching in beta)

    (01:20:17) – Should women worry about getting “too big” from lifting?

    (01:27:52) – The power of 10 minutes of stretching and mobility

    (01:31:57) – One thing Andy has figured out in life


    Be sure to follow Andy on Instagram to read all about his #SpeEra’s: https://www.instagram.com/andyspeer/


    The weekly workout Greg mentioned in the episode (along with the plan he’s followed this year to improve body composition) can be found here: https://gregcampion.substack.com/p/body-fat-and-vo2-max-half-year-update

    Make sure to follow Greg on:

    Twitter/X - ⁠@gregorycampion ⁠

    Subscribe to his newsletter: ⁠https://gregcampion.substack.com/


    Aug 20, 202401:36:58
    Ep.30 - Jon Sherman - How to Get Better at Golf!

    Ep.30 - Jon Sherman - How to Get Better at Golf!

    Jon Sherman is a renowned golf instructor, an author of several books, a coach to PGA tour professionals and a prolific teacher. In this conversation, Greg and Jon discuss practical, tangible ways to actually get better at golf. The bulk of the conversation is based on Jon's incredible book: The Four Foundations of Golf. Episode segments: (04:43) - How to actually ENJOY your rounds of golf (regardless of score) (15:43) - Why failing to embrace your driver is a huge mistake (23:59) - Why aim is so important off the tee (and how to get it right) (32:25) - Why you should almost always take more club on your approach shots (43:59) - How to get an accurate measurement of your distances (46:39) - Thoughts on game-tracking systems (Arccos, ShotScope, 18 Birdies) (48:00) - A simple explanation of strokes gained (50:19) - The main focus when hitting wedges (52:53) - When things go wrong... when to play for bogey (59:24) - Grabbing the low-hanging fruit on the greens (hint: less 3 putts) (01:09:24) - How to get the most out of your practice sessions (01:18:49) - Impact training and foot odor spray? Follow Jon! Twitter/X: @practicalgolf Instagram: practical.golf Website: https://practical-golf.com/ Buy his books! Four Foundations of Golf: amzn.to/4afNDr9 Foundations of Winning Golf: amzn.to/4agJkvN Make sure to follow Greg on: Twitter/X - @gregorycampion Subscribe to his newsletter: https://gregcampion.substack.com/

    Apr 02, 202401:30:55
    Ep.29 - Phyllis Fagell - Parenting Middle Schoolers - How to Survive & Thrive

    Ep.29 - Phyllis Fagell - Parenting Middle Schoolers - How to Survive & Thrive

    Phyllis Fagell wears many hats, including - licensed clinical professional counselor, certified professional school counselor, author and journalist.

    She is the author of two books:
    Middle School Matters – The 10 Key Skills Kids Need to Thrive in Middle School and Beyond – And how parents can help (2019)

    Middle School Superpowers – Raising Resilient Tweens in Turbulent Times (2023)

    In this conversation, Greg and Phyllis go deep on all the big issues that parents of middle schoolers stress about out: technology, puberty, relationships, and more.

    Check out the timestamps below:
    (6:31) – Managing the academic transition to middle school (10:52) – How to think about grades (14:44) – Managing procrastination (18:12) – When the teacher “doesn’t like” your kid (21:47) – Teaching kids to self-advocate (25:32) – The importance of keeping the conflict down at home (26:44) – Helping kids manage puberty and “the talk” (33:16) – Telling your kids about your own failures (34:55) – The pain of social relationships gone wrong (39:13) – How friend circles can and do change (43:10) – Helping kids develop empathy (44:56) – Technology and when to get a phone (maybe never?) (54:14) – Strategies for protecting kids’ mental health

    Make sure to follow Phyllis on:
    Twitter/X - @Pfagell
    Instagram - @pfagell
    https://phyllisfagell.com/


    Make sure to follow Greg on:

    Twitter/X - @gregorycampion

    Subscribe to his newsletter: gregcampion.substack.com


    Resources mentioned in the episode:

    Amaze.org – ways to talk to your kids about puberty
    This is So Awkward – Modern Puberty Explained (Natterson, Bennett)
    Boys & Sex, Girls & Sex (Ornstein)
    Growing up in Public (Heitner)
    Social Media Wellness (Homayoun)
    Cyberbullying.org
    Stress Busters Workbook (Hurley)
    The Emotional Lives of Teenagers (Damour)
    The Confidence Code for Girls (Kay, Shipman, Riley)
    How to Talk to Kids About Anything (Silverman)
    The Self-Driven Child (Stixrud, Johnson)
    The Addiction Innoculation (Lahey)

     


    Jan 10, 202401:06:34
    Ep.28 - Atomic Habits - Explained

    Ep.28 - Atomic Habits - Explained

    Atomic Habits by James Clear is one of the most impactful books Greg has read in the last five years. But there's a problem. Most people who read self-improvement books retain little and put into practice even less. In this new "Explained" series, Greg dives deep into the best self-help books on the planet and helps to explain their key conclusions in terms you can not only understand but also implement in your own life. Make sure to subscribe to the Intentional Wisdom newsletter for a breakdown on this episode (and Greg's favorite quotes from the book): https://gregcampion.substack.com Episode Segments: (0:00) - Intro (01:28) - James Clear's backstory (07:31) - The story of British cycling and tiny improvements (13:12) - Forget about goals? (15:56) - 3 layers of behavior change: Outcomes, Process, Identity (20:28) - How I've 5x'd my own productivity with scheduling (23:13) - Why do we form habits? And are routines boring? (25:17) - 4 steps to a habit: Cue, Craving, Response, Reward (28:28) - Law 1 - Make it Obvious (30:42) - The power of time and location (33:31) - Habit-stacking and the Diderot Effect (36:02) - The massive impact of environment on our habits (40:13) - Why you can't rely on self-control (41:06) - Law 2 - Make it Attractive (45:27) - How our social environments shape us (53:33) - Law 3 - Make it Easy (and the idea of Motion vs. Action) (55:28) - The power of getting in reps (57:30) - Laziness, on-ramps and the two-minute rule (01:02:46) - Losing bad habits with commitment devices (01:06:39) - Law 4 - Make it Satisfying (01:09:18) - How to make habits IMMEDIATELY satisfying (01:12:52) - Habit-tracking, streaks & accountability partners (01:20:35) - The role your genes play in habit formation (01:24:59) - Improving habits with "the Goldilocks rule" (01:28:39) - Why identity needs to be pliable (01:30:23) - A nearly perfect Conclusion chapter? (01:34:52) - Wrap-up
    Dec 20, 202301:36:33
    Ep.27 - Dr. Paddy Barrett - How to Avoid a Heart Attack

    Ep.27 - Dr. Paddy Barrett - How to Avoid a Heart Attack

    Dr. Paddy Barrett is a Dublin-based cardiologist who is a well-known thought leader on all things related to heart health. He’s done work with the meditation app, HeadSpace; he’s partnered with NASA on medical devices in zero gravity settings, and he’s spent time doing research and training at Columbia University Medical Center, The Scripps Translational Science Institute in California among other.

    In short, he’s done a lot. He also happens to be a great content producer writing regularly on his weekly Substack and on Twitter and LinkedIn. See links below.

    In the following conversation, Dr. Barrett and Greg talk about all things cardiovascular health and more specifically how to avoid a heart attack.

    Episode Segments:

    (06:06) -- What a heart attack is – and differentiating between risk factors, disease & events

    (12:42) -- Understanding your cardio risk factors

    (17:48) -- LDL cholesterol, apoB, and the role of insulin resistance

    (22:18) -- What LDL-c and apoB targets to aim for

    (30:24) -- Why focusing on your lipid panel alone is not enough

    (34:32) -- Why you need to know your LP(a) level especially if your family history includes early heart attacks

    (40:58) -- The upsides and downsides of CT calcium scans, CT angiograms and stress echo tests

    (55:34) -- A multi-faceted approach to lowering your risk of coronary artery disease

    (58:05) -- Why being “average” is not a good result

    Make sure to follow Dr. Barrett on Twitter, LinkedIn and Substack:

    https://twitter.com/Paddy_Barrett

    https://www.linkedin.com/in/paddybarrett/

    https://paddybarrett.substack.com/

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter:

    https://gregcampion.substack.com

    Link to (very) raw transcript of this conversation: https://share.descript.com/view/TokpYioiMbM

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.


    Sep 19, 202301:05:15
    Ep.26 - Dr. Ashley Lucas - The Weight Loss Playbook

    Ep.26 - Dr. Ashley Lucas - The Weight Loss Playbook

    Dr. Ashley Lucas is the founder and owner of PHD Weight Loss and Nutrition, which helps people lose weight and improve body composition through one-on-one coaching, meal plans and access to cutting edge information on nutrition – much of which is discussed in this conversation.

    Dr Ashley earned a PHD in Sports Nutrition & Chronic Disease from VA Tech, and completed her dietetic internship at The Ohio State University. Her business is also the official weight loss partner of Clemson University. Dr. Ashley is also an author, a podcast host and a mom of three, among many other things.

    In this conversation, Greg & Dr. Ashley get really specific about losing weight, improving body composition and exactly the types of foods you need to eat to make this happen.

    Episode Segments:

    (03:48) – From professional ballet dancer to changing thousands of lives through weight loss
    (10:26) – Defining metabolic health
    (11:30) – Why visceral fat is the real enemy
    (14:10) – How to measure visceral fat and body composition
    (18:51) – Ideal targets for body fat % and why BMI is a bad measure
    (21:55) – Why eating to stabilize blood sugar is so important
    (31:00) – Surprising foods that will spike your glucose
    (32:50) – Dr. Ashley’s favorite CGM brands
    (36:00) – Why “accountability is everything” in weight loss
    (40:00) – Where to start with developing a meal plan
    (40:58) – How much protein is optimal
    (43:37) – Getting really specific on breakfast
    (46:56) – Cow’s milk vs. Oat milk vs. Almond milk
    (51:51) – Recommended supplements and why Dr. Ashley doesn’t love Athletic Greens
    (01:00:01) – Dealing with a sweet tooth
    (01:02:07) – Protein bar & beef jerky brands, kids snacks & a smoothie recipe
    (01:13:43) – Dr. Ashley’s views on Ozempic and GLP1’s
    (01:18:26) – One thing Dr. Ashley has figured out in life

    Make sure to follow Dr. Ashley on Instagram at dr_ashleylucas and YouTube @DrAshleyShow


    This episode is brought to you by Athletic Brewing Company. If you are a regular listener to this podcast you already know that Greg is a massive fan of Athletic Brewing Company. Their non-alcoholic brews have been a major part of his own success living an alcohol-free lifestyle—for over a year now. 

    Athletic delivers straight to your door from athleticbrewing.com. Greg’s favorites are Upside Dawn – a classic craft golden style brew, and Athletic Light – which tastes great and only has 25 calories and 5 carbs… and as he and Dr. Ashley talk about in this conversation, keeping tabs on those carbs is important.   

    Try Athletic Brewing Non-alcoholic Brews for yourself

    Use code WISDOM to get 15% off your first order at athleticbrewing.com

    Near beer. Exclusions and conditions apply.

    Athletic Brewing Company. Fit For All Times.

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: 

    https://gregcampion.substack.com 

    Link to (very) raw transcript of this conversation: https://share.descript.com/view/PiYMHW8mdFY

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Sep 05, 202301:22:25
    Ep.25 - One Year, Zero Alcohol

    Ep.25 - One Year, Zero Alcohol

    Host of Intentional Wisdom, Greg Campion, has just completed 365 days of not drinking. In this solo episode (a first!!), he tells you all about the up's and down's of his experience and provides tips for you if you're on a similar journey. Episode segments: (02:19) – Why Greg decided to quit drinking (09:57) – Why communicating your decision is an important step (11:57) – When your friends and family start making it EASIER to avoid alcohol (13:26) – Why Greg’s experience is NOT the same as someone who has struggled with addiction (17:00) – Weighing the costs and benefits of alcohol (20:25) – Non-alcoholic beverages & the placebo effect (23:30) – The growing social acceptance of N/A beverages (27:21) – No alcohol = better sleep (29:47) – No alcohol = better, more frequent workouts (33:02) – But don’t you want to “enjoy your life?” (37:40) – Done drinking forever? Here's the link to the Tim Ferriss / Rich Roll interview covering addiction that Greg mentioned in this episode: https://open.spotify.com/episode/54pVG0nhOUSLNe6k7azrmE?si=6VQzBSDjSqeWrPAQLvFpRw A word from our sponsor (and Greg): This episode is brought to you by Athletic Brewing Company. My listeners and newsletter readers know I love Athletic Brewing non-alcoholic brews. I love the quality and the variety. And I love that you can have them delivered straight to your door from AthleticBrewing.com But did you know that Athletic is also a Certified B Corp donating up to $2 million annually to protect and restore outdoor spaces around the globe through their Two for the Trails program? Personally, I love that this is a company that gives back to the community. It’s a real reflection of the culture they’ve built there. And supporting hiking trails and maintaining outdoor spaces is a very cool cause that I feel great about supporting when I drink Athletic. Try Athletic Brewing Non-alcoholic Brews for yourself! Use code WISDOM to get 15% off your first order at athleticbrewing.com Near beer. Exclusions and conditions apply. Athletic Brewing Company. Fit For All Times. -- Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com Link to (very) raw transcript of this conversation: https://share.descript.com/view/C3JZ7pYvggA If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Aug 15, 202340:40
    Ep.24 - Nicolas Cole - The Why & How of Audience Building

    Ep.24 - Nicolas Cole - The Why & How of Audience Building

    Nicolas Cole is one of the most prolific writers on the internet. He’s also an author who has written numerous books and an entrepreneur who has started and run several businesses including Ship30For30 – an online cohort-based educational business that has taught thousands of people to write online.

    The focus of this conversation is how and why you might want to consider building an audience online. 90+% of people online are in consumption mode only and potentially leaving a lot of opportunities on the table by not growing an audience themselves.

    In this conversation, Cole and Greg dive into the details of audience building, including: how to pick a topic to write about, how to find time to do it, what platforms to publish on and even how AI might help you do all of this.

    If you are someone who has a lot of ideas and value in your head but has never translated that into content for others to consume – this episode IS FOR YOU.

    Episode Segments:

    (05:07) - Are audiences STILL undervalued?

    (14:27) - How to make opportunity FIND YOU through content creation

    (18:00) - How Ryan Holiday followed the data to a successful niche

    (22:31) - How narrow to go with your niche

    (30:00) - The "For Who, So That" framework

    (38:22) - Creator audits & always listening for data points

    (40:25) - What platforms to publish on?!?!?

    (47:45) - The time and effort it takes to find your audience

    (52:31) - When and how to outsource content creation

    (59:56) - Why the impact of AI on writing is misunderstood

    (01:07:06) - One thing Cole has figured out in life

    Be sure to follow Cole on Twitter @nicolascole77 And check out his new book: The Art & Business of Ghostwriting This episode is brought to you by Athletic Brewing Company. Try Athletic Brewing Non-alcoholic Brews for yourself! Click on the link below and use code WISDOM to get 15% off your first order at athleticbrewing.com.

    Near beer. Exclusions and conditions apply. Athletic Brewing Company. Fit For All Times.

    https://athleticbrewing.com/pages/media?utm_source=intentional%20wisdom&utm_medium=paidadv&utm_campaign=intentionalwisdom_podcast_hostread 


    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter:  https://gregcampion.substack.com 


    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    (Very) rough transcript of this conversation: https://share.descript.com/view/xoQMnBFZn9o


    Aug 01, 202301:12:27
    Ep.23 - Dr. Hal Hershfield - Connecting with Your Future Self

    Ep.23 - Dr. Hal Hershfield - Connecting with Your Future Self

    Dr. Hal Hershfield is a Professor of Marketing, Behavioral Decision Making and Psychology at UCLA’s Anderson School of Management. He focuses his research at the intersection of psychology and economics; and his work has been published in the NY Times, Harvard Business Review, and Wall Street Journal, among others.

    Dr. Hershfield is the author of a new book titled Your Future Self - How to Make Tomorrow Better Today, which he and Greg discuss in detail in this conversation.

    In the book, Dr. Hershfield explores deep questions on identity, like:

    • Are we the same person throughout our entire lives?
    • How can we connect more with our Future Self?
    • And how might such an improved connection lead to improved behavior today when it comes to things like our fitness, nutrition and finances?

    Episode segments:

    (04:10) - Hal's fascination with connecting with our future selves

    (08:17) - Are we the same person for our entire lives?

    (12:15) - How Brazil's most notorious serial killer became a different person

    (17:27) - How one of your 5 key personal traits will change in the next 10 years

    (18:41) - Why the closeness you feel with your future self matters... A LOT!

    (25:05) - The "end of history" illusion or why you're not "fully baked" even though it feels that way

    (29:49) - Writing a letter to (and from) your future self

    (33:52) - Hollywood make-up artists and Hal's crazy experience "becoming" his future self

    (40:42) - How to use commitment devices to encourage behavioral change

    (47:52) - Better parenting by being more present (with the help of a "K-Safe")

    (54:22) - The irony of being too focused on the future and missing the present


    Link to (very) raw transcript: https://share.descript.com/view/51r2mYKG8om Be sure to follow Hal on Twitter @HalHershfield and Instagram @Hal.Hershfield

    -

    This episode is brought to you by Athletic Brewing Company. My listeners and newsletter readers know I love Athletic Brewing non-alcoholic brews. I love the quality and the variety. And I love that you can have them delivered straight to your door from AthleticBrewing.com

    But did you know that Athletic is also a Certified B Corp donating up to $2 million annually to protect and restore outdoor spaces around the globe through their Two for the Trails program?

    Personally, I love that this is a company that gives back to the community. It’s a real reflection of the culture they’ve built there. And supporting hiking trails and maintaining outdoor spaces is a very cool cause that I feel great about supporting when I drink Athletic. 

    • Try Athletic Brewing Non-alcoholic Brews for yourself!
    • Click the link below and Use code WISDOM to get 15% off your first order at athleticbrewing.com

    Near beer. Exclusions and conditions apply.

    Athletic Brewing Company. Fit For All Times.

    -

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com 

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Jul 11, 202357:37
    Ep.22 - Brooke LeBlanc - Sobriety as a Superpower

    Ep.22 - Brooke LeBlanc - Sobriety as a Superpower

    At first glance, Brooke LeBlanc is not exactly the typical persona you’d expect to see for someone calling themselves sober. She’s young, she’s successful – in fact she is the CEO of a start-up in the non-alcohol space (Edge)– and she’s incredibly active. But that’s kind of the point. Brooke has emerged as one of the leading voices in a new wave of sobriety. She has made the choice – as many others have - the forgo alcohol in her life, and that one healthy choice has had an incredibly positive impact - helping to drive success in other parts of her life – including in her professional, personal and even athletic pursuits. In this episode, Greg and Brooke discuss: (03:44) - Brooke's viral essay on sobriety (link below) (06:15) - Alcohol as a way to fit in (10:17) - The moment Brooke decided to quit alcohol (13:32) - Sobriety as an identity (18:12) - How people reacted to Brooke's sober identity (23:47) - Alcohol as a ritual in our lives (and how to manage that) (27:24) - The ever-growing list of substitutes for alcoholic beverages (30:17) - Lessons learned from 1000 days sober (35:17) - The incredible benefits from cutting out alcohol (personal, professional, athletic) (40:23) - Two device nerds compare notes (Whoop, Eight Sleep, Oura, etc.) (44:13) - Brooke's new business (Edge) combining sobriety, accountability & technology (46:55) - Exceptions to not drinking? (50:04) - One thing Brooke has figured out in life Be sure to follow Brooke on Twitter @brookeleblanc and Instagram @mbrookeleblanc Here's the mirror.xyz post the started it all for her: https://mirror.xyz/0x5D4f6a9f6a0dA05d317BC6a1D86B738d37AAC8b9/ZYQGheeBXQN4WbGx5HEt6XZKk_GC2w02hfaN5AJ1mgY Very rough transcript of this episode: https://share.descript.com/view/CMeeGKtXY77


    This episode is brought to you by Athletic Brewing Company. Try Athletic Brewing Non-alcoholic Brews for yourself! Click on the link below and use code WISDOM to get 15% off your first order at athleticbrewing.com.

    Near beer. Exclusions and conditions apply. Athletic Brewing Company. Fit For All Times.

    https://athleticbrewing.com/pages/media?utm_source=intentional%20wisdom&utm_medium=paidadv&utm_campaign=intentionalwisdom_podcast_hostread Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Jun 27, 202354:11
    Ep.21 - John Wilson - Life Lessons from On and Off the Pitch

    Ep.21 - John Wilson - Life Lessons from On and Off the Pitch

    John Wilson is the Club Ambassador for the Charleston Battery, a professional soccer club based in Charleston, South Carolina.

    John’s story is a fascinating one – which started out in a small-town in South Carolina where he accidently found his way to soccer – not a particularly common sport among the black community in rural South Carolina at the time.

    From there he went on to do some pretty amazing things, including playing for the #1 college team in the country at the time – Clemson University - where he won an ACC championship – and later getting drafted into the MLS where played for multiple teams and won an MLS Cup before finding his way back to South Carolina where he’s become a staple in the community and specifically the soccer club for many years now.

    In the conversation, John and Greg cover everything from his background, to his views on youth sports, to lessons he’s learned dealing with injury, failure and even an identity crisis.

    Episode segments:

    (04:12) – Accidently finding his way into soccer

    (07:23) – Encountering racism in a traditionally white sport

    (16:16) – When work feels like play (aka How to become great at anything)

    (19:04) – From weakness to strength; how stuttering impacted John

    (24:46) – From dream to reality; how John found his way to Clemson (the #1 ranked team in the country at the time)

    (32:59) – Being a fish out of water in a new world

    (35:58) – Youth sports – focusing on fun and embracing failure

    (48:28) – “You’ve got a chance to make it as a pro.”

    (53:07) – Setbacks, setbacks and more setbacks

    (57:41) – Getting injured and thinking he was done

    (01:01:09) – The power (and danger) of identity

    (01:02:56) – Redemption, another shot, and embracing the Charleston Battery

    (01:11:22) – Life after John’s playing days


    For more on John, be sure to follow him on Instagram @JohnAWilson25


    Link to (very raw) transcript: https://share.descript.com/view/ZsjvpwhmcVO


    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com


    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Jun 06, 202301:27:03
    Ep.20 - Matt Wilpers - Positivity, Power Zones & Personal Growth

    Ep.20 - Matt Wilpers - Positivity, Power Zones & Personal Growth

    Matt Wilpers is one of the “OG” Peloton instructors. He’s known for his super-positive and supportive style on the Bike, Tread and Row, and his analytical approach to all things training. He is also a seasoned coach who runs his own very successful fitness coaching business, helping athletes of all types achieve their goals.

    In this conversation, Matt and Greg discuss Matt’s incredible journey to align his career with his passion for helping others—especially in the realm of health and fitness. They dive into tactics for stress management and Matt was kind enough to share some of the challenges he’s personally faced with mental health in the past, and the tactics he's used to address them head-on. They also get into the weeds on Power Zone training and Matt even designed up a training program for Greg on the fly.


    Full episode segments:

    (03:28) – What’s behind Matt’s positive coaching style

    (06:45) – An analytical approach to training, customized to the athlete

    (11:24) – Pivoting from Goldman Sachs to pre-med to Peloton

    (23:37) – How Matt & Peloton have changed over the last six years

    (34:52) – How Matt learned to deal with stress, anxiety & panic attacks

    (43:16) – Matt’s sleep routine

    (44:39) – Understanding Power Zone training and its benefits

    (51:45) – Comparing & contrasting Power Zone and Heart Rate Zone training

    (01:01:27) – Matt (kindly) designs up a training program for Greg on the fly

    (01:15:35) – Rapid fire on Matt’s personal routines

    (01:27:41) – One thing Matt has figured out in life


    Be sure to follow Matt on Instagram @mattwilpers and Twitter @mattwilpers and visit his website: mattwilpers.com


    Link to (very raw) transcript: https://share.descript.com/view/jnYVGHwCezk


    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    May 09, 202301:34:30
    Ep.19 – Candice Millard – Writing Her Own History

    Ep.19 – Candice Millard – Writing Her Own History

    Candice Millard is a New York Times best-selling author who has written four incredible books in the narrative non-fiction space:

    The River of Doubt: Theodore Roosevelt's Darkest Journey

    Destiny of the Republic: A Tale of Madness, Medicine and the Murder of a President

    River of the Gods: Genius, Courage, and Betrayal in the Search for the Source of the Nile

    Hero of the Empire: The Boer War, a Daring Escape, and the Making of Winston Churchill


    Candice has an amazing talent for turning history into absolutely thrilling, page-turning drama. In this conversation, Greg and Candice go deep on everything from her research and writing process, to the inside scoop on some of her books, to her own experience as a parent and someone who’s dealt with tragedy in her own life at times – similar to the characters she writes about.


    Episode segments:

    (07:24) -- How suffering forges (and reveals) character

    (11:39) -- The unbelievably talented James A. Garfield

    (16:33) -- How damn hard it was to live in the 1800’s & early 1900’s

    (22:58) -- How Candice dealt with tragedy striking in her own life

    (34:34) -- Breaking down her five-year (!) writing process

    (38:08) -- The absolute magic (and necessity) of research trips

    (41:33) -- When something shocking fell from an envelope in the Library of Congress

    (51:00) -- Building narratives and the art of storytelling

    (01:00:17) -- Inspiring a love of reading and writing

    (01:05:57) -- Candice’s own reading habits

    (01:09:36) -- The importance of legacy and how Candice thinks about hers

    (01:14:11) – One thing that Candice has figured out in life

    (01:17:15) -- The scoop on Candice’s next book!!


    You can find Candice’s work anywhere books are sold, and can learn more about her at candicemillard.com or by following her on Twitter @candice_millard

    Link to (very raw) transcript: https://share.descript.com/view/Agew4WNqe9c

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.



    Apr 25, 202301:21:32
    Ep.18 - Kevin Kelly - Timeless Advice from One of Technology's Leading Minds

    Ep.18 - Kevin Kelly - Timeless Advice from One of Technology's Leading Minds

    Kevin Kelly is one of the world's leading thinkers and writers on all things technology.

    Since co-founding Wired Magazine in 1993, he has consistently been at the forefront in predicting and interpreting technology trends from the advent of the internet, to mobile telephony, to artificial intelligence. He has explored these themes in books like The Inevitable, Out of Control and What Technology Wants. He is also a connoisseur of all things Asian culture and chronicled his journeys through the region in a 3-volume opus titled Vanishing Asia.

    In his latest book, Kevin has turned inward to compile 70+ years of life advice into a compact, highly readable, and incredibly enjoyable book titled Excellent Advice for Living, in which he shares bite-sized nuggets of wisdom covering the practical to the deeply philosophical.

    In the conversation, Greg and Kevin start with the emergence of generative Artificial Intelligence technologies and then dive in deep on the many gems of life advice in Kevin's new book.


    Episode segments:

    (03:18) - Putting the latest AI developments (ChatGPT) into context

    (11:44) - AI as a productivity and employment enhancer, not a job-replacer

    (16:28) - Career advice in a world of Artificial Intelligence

    (21:33) - The original title of Kevin's new book, and why being clear > being clever when writing

    (26:56) - A "laying around the house" book

    (31:30) - Being intentional about rituals and "rites of passage" for your kids

    (40:25) - How others see who you are becoming before you do

    (45:38) - Gratitude as the cheapest form of therapy

    (48:23) - Choosing to believe that the universe is conspiring to help you

    (54:05) - What Kevin might be wrong about in 100 years

    (56:27) - One thing Kevin has learned in life that most others haven't yet


    If you don't already follow Kevin on Twitter, you can find him @kevin2kelly and his latest book Excellent Advice for Living is available now for pre-order on Amazon.

    Link to (very raw) transcript: https://share.descript.com/view/QDy8qK1AhD7

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.


    Apr 11, 202359:28
    Ep.17 – Todd Herman – How to Create a Bad-Ass Alter Ego

    Ep.17 – Todd Herman – How to Create a Bad-Ass Alter Ego

    Todd Herman is a world-renowned mental performance coach and mentor to everyone from Olympic athletes and pro sports stars to CEOs and entrepreneurs.

    Todd is also the author of The Alter Ego Effect, a ground-breaking book on the power of creating alter egos to help us optimize our performance from the board room to the playing field.

    In this conversation, Greg and Todd talk about coaching and identity, and get into the weeds on how all of us can leverage alter egos to improve our performance in various parts of our lives.

    Episode segments:

    (03:21) – Todd’s background & coaching business
    (08:00) – Why coaching is so rewarding
    (12:47) – Red light & green light activities for personal & business growth
    (16:09) – The power of taking actions that don’t scale
    (26:24) – The best advice Todd ever received
    (31:29) – What is the Alter Ego Effect?
    (44:42) – Tactics for creating an alter ego
    (53:44) – How to decide which area of your life needs an alter ego
    (56:03) – Todd helps Greg set up a framework for his own alter ego
    (01:10:58) – How giving yourself a new name or look can change your identity
    (01:18:10) – One thing Todd has figured out in life that others haven’t

    If you don’t follow Todd on social media, make sure to go check him out on Twitter: @todd_herman and on Instagram: @todd_herman

    Here is the link to Todd’s book The Alter Ego Effect: https://a.co/d/06kzJao

    And finally, if you want to hear more from Todd, go check out this beautiful conversation he had with the great Rich Roll: https://open.spotify.com/episode/7h8e09ZDDzlGE2zy5LNU2o

    Link to (very raw) transcript: https://share.descript.com/view/CPVRn24aeba

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Mar 21, 202301:22:47
    Ep.16 – Louie Ruvolo – The Long Road to Sobriety

    Ep.16 – Louie Ruvolo – The Long Road to Sobriety

    Louie Ruvolo is an incredibly impressive guy. After struggling with alcohol addiction for much of his life, he was able to turn things around and unlock incredible levels of success for himself. Now, at the age of 58, Louie is accomplishing some seriously impressive feats on a regular basis—including recently becoming an Ironman Triathlete and finishing a 100-mile Ultra Marathon.

    Louie’s story is inspiring. If you know anyone struggling with addiction, they may benefit from a listen to this one.

    Episode Segments:

    (04:13) – Hitting rock bottom
    (13:16) – Beginning to turn things around
    (17:30) – An AA meeting that changed everything
    (23:53) – Getting through Year 1 of sobriety
    (35:56) – The first step for someone who is struggling with addiction
    (39:20) – A morning routine that starts at 3:15am
    (43:04) – Aiming to write every day
    (44:49) – The importance of breath work
    ((52:28) – What Louie learned from karate
    (59:50) – Training, nutrition & supplements
    (01:18:29) – How to get started if you’re out of shape today
    (01:22:11) – Louie’s take on the alcohol-free movement
    (01:29:24) – One thing Louie has figured out in life

    Make sure to follow Louie on Twitter @LouieRuvolo

    Link to (very raw) transcript: https://share.descript.com/view/MkkLlxGHwK1

    --

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com.

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Feb 07, 202301:38:32
    Ep.15 - Denis Morton - Peloton, Purpose & Persistence
    Jan 24, 202301:06:45
    Ep.14 - Dickie Bush - The Personal Systems of the Internet's Most Prolific Writer

    Ep.14 - Dickie Bush - The Personal Systems of the Internet's Most Prolific Writer

    Most people know Dickie Bush as one of the most prolific creators on Twitter and increasingly on other platforms like YouTube and LinkedIn as well. 

    He's built an impressive follower-base of 300k+ on Twitter and is also building a digital writing business called Ship30for30 that has already taught 6000 people to write online daily. 

    But perhaps just as impressive are the systems that Dickie has built for his own health and fitness. 

    In this episode, Dickie and Greg go deep on Dickie's routines for:

    - Sleep
    - Nutrition
    - Fitness

    Specifically...

    (02:37) - Dickie's experience as a professional Call of Duty player and his baseball career
    (08:19) - His decision to leave BlackRock to build Ship30for30 full-time
    (14:59) - His experience starting and growing a business over the last 2 years
    (22:41) - His journey to losing 100 lbs
    (26:28) - Dickie's formula for success: Volume, Intensity & Obsession
    (31:52) - Getting granular on Dickie's sleep routine
    (38:16) - Dickie's current morning routine
    (44:49) - How Dickie built a running habit in 2022
    (49:46) - The Dickie Bush nutrition playbook
    (55:46) - The impact of quitting alcohol for one year
    (01:04:40) - Hustle culture, Twitter trolls & and killing your "once's"

    Dickie mentioned that he uses an electrolyte supplement from Re-lyte. You can find their website here: https://redmond.life/collections/re-lyte-caps

    Link to (very) raw transcript: https://share.descript.com/view/lKPDIvAOdQU

    --

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com.

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Dec 27, 202201:11:39
    Ep.13 - Bill Shufelt - The Alcohol-Free Revolution
    Nov 21, 202201:02:57
    Ep.12 - Dan Go - Fitness After 40

    Ep.12 - Dan Go - Fitness After 40

    If you don’t already follow Dan Go on platforms like Twitter and Instagram, you’re missing out!

    Dan is a well-known fitness coach to entrepreneurs and corporate executives.

    With over 200k followers on Twitter, Dan’s regular flow of content and ideas on living healthier lives has touched a chord with many.

    In this conversation, Greg and Dan focus specifically on the strategies and tactics that Dan uses himself and with his clients to get (or stay) fit.

    Specifically, they cover:

    · Why “how” you eat can be as important as “what” you eat – and why bringing awareness to our eating habits is so critical

    · Dan’s view that “what gets measured gets managed” and the key metrics he recommends we all track from our weight to our blood work

    · What a sustainable fitness routine can look like – including the mix of cardio and strength-training, along with specific must-do movements

    · They also get into sleep and talk about the specifics of Dan’s ERS sleep methodology, focused on Environment, Routine, and Supplements. And Dan also gives some insight into his recent experimentation with mouth-taping.

    Link to (very) raw transcript: https://share.descript.com/view/PH7VewyVX3t

    Make sure to follow Dan on all the platforms below:

    Twitter: @FitFounder
    Instagram: @DanFounder
    Podcast: High Performance Founder / The Dan Go Podcast


    --

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com.

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Aug 23, 202201:15:10
    Ep.11 - Teddy Mitrosilis - The Leadership Mindset
    Aug 02, 202201:03:59
    Ep.10 - Jesse Pujji - The Power of Conscious Leadership in Business and in Life

    Ep.10 - Jesse Pujji - The Power of Conscious Leadership in Business and in Life

    Jesse Pujji is a seriously impressive guy. He’s a graduate of Wharton, and an alum of great companies like Goldman Sachs and McKinsey. But perhaps most impressively he is an incredibly successful entrepreneur.

    • He built and successfully exited a multi-million dollar business in the digital marketing world 
    • He started and runs a venture studio called Gateway X from which he has already launched three successful businesses 
    • And in his spare time, he has a built a massive following on Twitter where he regularly shares insights on entrepreneurship. 

    In this conversation, Jesse and Greg go deep on topics like:

    • Why finding a coach changed Jesse's life - and how you can find one for yourself
    • What really motivates us - from fear to love (a Conscious Leadership framework)
    • How to operate in your Zone of Genius. 

    Jesse also shares detailed tips on how he manages everything from his fitness to his inbox. 

    Make sure to follow Jesse on Twitter: @jspujji

    And a few other programming notes...

    Here is the Ric Elias (Red Ventures) TED Talk Jesse mentioned: https://www.youtube.com/watch?v=8_zk2DpgLCs

    Here is the Conscious Leadership Group site Jesse mentioned: https://conscious.is/

    -

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com.

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Link to (very) raw transcript: https://share.descript.com/view/mDdgVuQdFjq


    Jun 21, 202201:15:33
    Ep.9 - Michael Girdley - The Simple Systems Powering a Leading Entrepreneur

    Ep.9 - Michael Girdley - The Simple Systems Powering a Leading Entrepreneur

    Michael Girdley is an accomplished entrepreneur who has built an incredibly impressive career for himself, comprising roles across a diverse portfolio of companies. He is involved in 9 different ventures currently including serving as Chairman and co-founder of Dura Software, which specializes in so-called hyper-niche software products; he is also a partner at Geekdom Fund, a seed-stage tech venture capital fund, and he serves in leadership roles at a variety of companies and early-stage ventures including: CodeUp, Effectual Ventures, and Red Runner Coffee to name just a few.

    Michael is also a well-known personality on Twitter – his handle is @girdley, where you can find him sharing business and life insights and regularly professing his love for the casual dining restaurant, Chili’s.

    In this conversation, Michael talks about the systems that he swears by and implements across all of his companies – systems to handle everything from strategic planning to hiring. If you run a business, you should definitely check out his content. This thread of threads is a good place to start, or check out girdley.com where Michael shares much of his magic. 

    But the real focus of this conversation is how Michael has the time and energy to accomplish so much

    He and Greg talk about the systems he uses to manage his own life, things like: 

    • sleep
    • fitness
    • time management 
    • and making strategic and tactical plans for accomplishing life goals

    -

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com.

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Link to (very) raw transcript: https://share.descript.com/view/a2FG2jXY6oa



    May 10, 202201:10:32
    Ep.8 - Josh Bonhotal - The Future of Fitness Coaching
    Apr 19, 202201:12:32
    Ep.7 - Kat Cole - On a 'Vicious Mission' to Improve Foundational Nutrition

    Ep.7 - Kat Cole - On a 'Vicious Mission' to Improve Foundational Nutrition

    Kat Cole is the President and Chief Operating Officer of Athletic Greens, one of the pioneering companies advancing the foundational nutrition movement. 

    Kat's background, in a word, is IMPRESSIVE. From managing the international expansion of Hooters restaurants in her early-20's to overseeing brands like Moe's Southwest Grill, McAlister's Deli and Cinnabon in her time as President and COO of FOCUS Brands, Kat is one of the leading marketing and branding minds in the world today. 

    In this episode, Greg and Kat go deep on Athletic Greens. Specifically, they discuss:

    • What it was about the company's founder, mission and potential that made her want to join
    • How the Athletic Greens team thinks about the idea of "continuous improvement" when it comes to their hero product, AG1
    • The role of foundational nutrition in taking ownership of one's health
    • How a premium product like AG1 may be able to make the leap to mass market
    • The role that marketing and branding play in growing the Athletic Greens community
    • Kat's philosophy of prioritizing energy management over time management

    To stay up-to-date with Kat, you can follow her on Twitter @KatColeATL and subscribe to her newsletter, Checking In with Kat Cole

    If you're interested in trying Athletic Greens, follow this link to receive 5 travel packs for free. 

    Finally, if you'd like more on Kat's personal background and story, check out the great podcast interviews below. 

    Where It Happens with Sahil Bloom and Greg Isenberg: https://open.spotify.com/episode/5taL1uRYQtJcDn9F8euW8s?si=LDA5GnWTQGmWHjyxsgphwg

    The Knowledge Project with Shane Parrish: https://open.spotify.com/episode/3uZEqO5xpmoC4ZGVp13Sns?si=onUZ2JtvRFe7KQe8hruCGA

    And be sure to check out this interview with Athletic Greens Founder and CEO, Chris Ashenden on The Pomp Podcast with Anthony Pompliano: https://open.spotify.com/episode/1tAp6MHWoUwoPsIb9q1JzA?si=jueqUuPWRde1CSlkQN3BbA

    Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com.

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    Link to (very) raw transcript of Greg and Kat's conversation: https://share.descript.com/view/ya2WmOmNoKK

    Apr 05, 202259:17
    Ep.6 - Nathalie Rachel Sinyard - Four Ways to Avoid Burnout
    Mar 22, 202201:18:58
    Ep.5 - Jon Finkel - The Sport of Creating Yourself
    Mar 08, 202201:14:38
    Ep.4 - Amir Hajizamani - How to Create a Personal Manifesto
    Feb 22, 202257:56
    Ep.3 – Mac Lackey – NFTs & The Future of Fandom

    Ep.3 – Mac Lackey – NFTs & The Future of Fandom

    Mac Lackey has started and successfully sold six Web 1.0 & 2.0 businesses.

    Now, he’s more fired up than he’s been in 25 years. Why? Because he sees the potential in Web 3.0 and NFTs.

    In this conversation, Greg and Mac discuss the basics of Web 3.0 and NFTs and get into detail on new and innovative ways that they can be used.

    Specifically, they discuss the concept of “digital seats” and how sports organizations from colleges to professional teams may be able to unlock economic value and usher in the next level of fan experience through the use of NFTs. Mac is at the forefront of this movement in the new business he and his team are building, Digital Seat Ownership.

    SHOW NOTES

    You can find Mac at www.maclackey.com and on Twitter @maclackey

    Make sure to get on his email list at www.DSO.co to be the first to hear about his new NFT-based sports business.

    In the conversation, Greg and Mac referenced a must-listen podcast on crypto/web3/NFTs with Chris Dixon, Naval Ravikant and Tim Ferriss, here is that link: https://tim.blog/2021/10/28/chris-dixon-naval-ravikant/

    To hear more about Mac's background, check out this episode of the Mike Dillard Show: https://mikedillard.com/episodes/how-to-have-an-8-figure-exit-by-the-age-of-27-with-mac-lackey/

    And here is Greg’s original article on NFTs with all the resources he has learned from: https://gregcampion.substack.com/p/you-cant-spell-non-fungible-without

    Follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com/

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts.

    --

    Link to (very) raw transcript: https://share.descript.com/view/GzAkUG3cxW7


    Feb 08, 202201:10:40
    Ep.2 - Dave Kline - How to be a Better Manager, Grow Your Career & Build Community
    Jan 25, 202254:55
    Ep.1 - Chris S. Cornell - Low Carb "Rules" & The Blueprint for Drastic Change

    Ep.1 - Chris S. Cornell - Low Carb "Rules" & The Blueprint for Drastic Change

    Chris S. Cornell's story is an impressive one. 

    At 53, he weighed nearly 300 pounds. Now, at 57, he finds himself 80 pounds lighter and accomplishing physical feats that would challenge men twenty years younger. 

    How has he done it? By creating rules for himself. Non-negotiable lines in the sand. 

    In this conversation, Greg gets into the specifics with Chris about what works and what doesn't when it comes to low-carb diets. But the concept of using rules can impact lives far beyond nutrition alone and Greg and Chris discuss why and how this is possible. 

    Resources

    To learn more about Chris S. Cornell, follow him on Twitter: @BiggestComeback 

    Link to Chris' nutrition rules: https://twitter.com/BiggestComeback/status/1455847846083768324?s=20

    Link to Carb Manager app: https://www.carbmanager.com/

    Link to transcript: https://share.descript.com/view/78vai5xTMcn

    Follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter: https://gregcampion.substack.com/

    If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts. 

    Jan 11, 202249:54
    Intentional Wisdom Trailer
    Dec 14, 202102:13