India’s Animation, Visual Effects, Gaming, Comics and Extended Reality (AVGC-XR) sector is projected to grow from US$1.3 billion in 2023 to US$2.2 billion by 2026, increasing its global share of the Media and Entertainment industry from 5% to 6%.

The industry is moving into a phase shaped by original IP creation, evolving post-production capabilities, and expanding global collaboration across media and entertainment. Grant Thornton Bharat launches 'Beyond the Screen', a podcast series decoding the business, talent, technology, and institutional factors influencing the media, entertainment, and AVGC-XR ecosystem. In the first episode of #BeyondTheScreen, P Jayakumar, CEO, Toonz Media Group, in conversation with Ananay Jain, Partner and Media Industry Leader, Grant Thornton Bharat, discusses developments influencing VFX and virtual production. Tune in as the conversation covers: • Creator-led ecosystems and IP-driven monetisation models• Global co-productions and scalable production frameworks• Workforce skilling for AI, XR, and virtual production• Industry–academia collaboration supporting long-term scale #PodcastSeries #AVGCXR #MediaAndEntertainment #VFX #VirtualProduction #AVGCIndustry

Union Budget 2021: Pre-Budget Expectations